ASOS Summer Party

Creation Group

>Project Details

ASOS celebrated a bumper year by hosting a party for their 3000 staff.

Working closely with Creation Group’s event production team, Intro created content for 16 LED screens spanning Alexandra Palace’s Great Hall.

We were tasked with bringing ASOS’s new brand identity to life, creating visuals for leadership speeches, a live fashion show, performances from DJ Artwork, Rudimental, a choir and a drag act – building in energy throughout the night.

VJ and lighting teams were directed on-site to ensure the visuals left a lasting impression and stayed on brand.

We also shot and edited a multi-camera time-lapse film of the event build, which played out at the start of the evening.

Director: Neil Whitehead

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